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Louis Vuitton ad campaign features Lightning from Final Fantasy XIII

In addition to Lightning the campaign also features Korean actress Doona Bae, and Jaden Smith in a skirt. This might be the strangest news piece ever.

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In addition to Lightning the campaign also features Korean actress Doona Bae, and Jaden Smith in a skirt. This might be the strangest news piece ever.

We receive a lot of press releases here at Thumbsticks. They’re often a bit dull, and don’t exactly capture our attention. We don’t have the time and inclination to write about every single one of them, unfortunately, but every now and again one leaps out at you from among the mobile releases and eSports shouting that’s just too weird to ignore… like this one we received from first-person-feline-knocking-shit-over simulator Catlateral Damage earlier in the year:

Catbridge, MA, May, 20, 2015 – Mew meow CATLATERAL DAMAGE meow meow-ow Steam mew OUYA! Meow-ow mew mrow meow mew meow mew meow mew mew meow-ow, mew mew meow mrow mew mew meow meow-ow meow mew mrow meow meow! Mew mew meow meow-ow meow mew meow mrow mrow meow-ow mew mew mew. Meow-ow mew, meow meow mew meow mew mrow mew mew meow-ow mew mew meow.

Meow-ow mew meow meow  Wed May 27th mew meow mew meow mew mew meow-ow, mew mew mrow mrow mew meow meow-ow meow mew meow meow! Mew mew meow meow-ow meow mew meow meow-ow mew mew mew mrow. Meow-ow mew, meow meow mew meow mew meow mew mew meow-ow mew mew meow. Purrrr… Meow raaarowwww meow.

Me-meow mew mew meow meow-ow meow mew  catlateraldamage.com!

That was literally all there was. We weren’t sure whether to laugh or weep upon reading that one, but today’s weird press release is perhaps stranger still: fancy French handbag maker Louis Vuitton have chosen Lightning from Final Fantasy XIII in their latest advertising campaign.

Apparently this is part of Louis Vuitton’s Spring 2016 “Series 4” campaign, and other than that? We have literally no idea what’s going on, but we can imagine that veteran Square Enix character designer Tetsuya Nomura probably looks as pleased as Lightning about this most bizarre of cross-overs:

Louis Vuitton Lightning

Oh, and here’s actor rapper celebrity progeny Jaden Smith in a skirt. Because reasons, obviously.

Louis Vuitton Jaden Smith skirt

 


If that has in any way got you interested in Final Fantasy XIII, you can pick it up from Amazon.


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Tom is an itinerant freelance technology writer who found a home as an Editor with Thumbsticks. Powered by coffee, RPGs, and local co-op.