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Pokémon Go gets real life and in-game events to mark 1st anniversary

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Pokémon Go celebrates its first birthday with a range of real-world and in-game events.

Has it been a year already? To mark Pokémon Go‘s first anniversary– and an eye-watering 750 million downloads – Niantic and The Pokémon Company have revealed a series of events taking place around the world, as well as a new in-game event that begins next week.

Pokémon Go Fest

Pokémon Go Fest is the first official live event for Pokémon Go, and will be staged at Grant Park in Chicago on July 22. Attendees will get the chance to meet other players, and enjoy a range variety of yet to be announced activities. Tickets will go on sale from June 19 at 10:00 AM PDT via the Pokémon GO Live website.

If you can’t make it to Chicago, there will smaller events running is several other cities across North America as part of Niantic’s partnership with the Knight Foundation and the Open Streets program.

And if you’re in Europe, keep an eye on your local Unibail-Rodamco shopping centre for details of events that will run from June through to September.

Pikachu Outbreak

Pikachu Outbreak is another – yet to be detailed – event that will take place this August in Yokohama, Japan. We’ll keep you updated.

In-game Solstice Event

Everyone can look forward to the game’s Solstice Event that will run from Tuesday, June 13 to June 20, 2017. During this event, there will be increased encounter rates for Fire and Ice type Pokémon, including fan favourites Charmander, Cyndaquil, Houndour, Swinub, Sneasel, and their Evolutions. Trainers will also be awarded higher XP for in-game actions, including Curveballs, Nice Throws, Great Throws, and Excellent Throws. In addition, Lucky Eggs will be receiving a 50% discount in the in-game shop for the duration of the Solstice Event.

John Hanke, CEO of Niantic, said:

“It’s been an incredible first year for Pokémon Go thanks to the passion and dedication from the global Trainer community. As part of the first anniversary, we’ll be giving players around the world the chance to enjoy fun in-game events, engage with friends and other Trainers at real-world events, and much more.”


Pokémon Go is available to download on the AppStore and Google Play.

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