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Have Gillette stolen the Firewatch logo?

Our lawyers would like to point out that our use of the word ‘stolen’ is playful hyperbole, but we’d also like to point out the Firewatch logo came first.

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Firewatch logo

Have Gillette stolen* the Firewatch logo for their new Proshield range?

Gillette stolen Firewatch logo

Yes. Yes they have.

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*Our lawyers would like to point out that our use of the word ‘stolen’ is playful hyperbole… but we’d also like to point out that the Firewatch logo did in fact come first.

For reference: Firewatch (including that Olly Moss artwork) was announced March 2014, whereas Gillette Proshield was announced November 2015.


Read our Firewatch review – it’s pretty great. The game, not the review.

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Tom is an itinerant freelance technology writer who found a home as an Editor with Thumbsticks. Powered by coffee, RPGs, and local co-op.